Membership Design
Brand strategy
benchmarking, market analysis, buyer personas, positioning, brand DNA and value proposition to clearly define what the brand represents, who it speaks to and how it can stand out in its category.
Naming
brand name development and selection, with conceptual exploration and criteria for differentiation, recall, sound and consistency with the defined positioning.
Brand storytelling
storytelling, manifesto, slogan, tone of voice and key messages to build a clear, consistent story that connects emotionally with the audience.
Visual identity
logo creation, graphic system, color palette, typography, visual direction and brand guidelines to ensure a consistent, recognizable and professional identity at every touchpoint.
Brand assets
social media assets, digital business cards, corporate presentation, catalog, essential applications and packaging design, adapted to the brand identity and commercial needs of the business.
Digital ecosystem
development of one website based on business needs: a landing page, corporate website, ecommerce or custom website. Includes architecture, wireframes, UX/UI, responsive design, speed optimization and initial SEO.
Content production
brand photography and video, creative direction, scripts, production, postproduction and audiovisual editing, with adaptations for Reels, TikTok, Stories and other digital formats.
AI-assisted content
AI-assisted creation of images, scenes, visual concepts, mockups, advertising assets and audiovisual content, using technology to accelerate production without losing human creative direction and judgment.
Monthly content
ongoing creation of graphics, videos, adaptations and digital assets aligned with the brand identity, narrative and communication goals, maintaining a consistent visual presence month after month.
